by Faiza Parwez | Aug 30, 2023 | Digital Marketing
Lead generation is an essential component of marketing campaigns. A user goes through several stages before turning into a customer, and this transition process from a stranger to a customer is called lead generation. I will discuss lead generation benefits, types,...
by Faiza Parwez | Aug 24, 2023 | Digital Marketing
Visitors come to your site for a reason. It could be seeking answers to their questions, looking for solutions to their problems, or buying a product or service. However, without an optimal user experience, the visitors may not achieve their goal. Consequently, your...
by Faiza Parwez | Aug 22, 2023 | Digital Marketing
We often hear about best practices when it comes to marketing strategy. However, what works best for one business may not work for another. Therefore, the best way to optimize marketing strategy is to conduct tests and improve accordingly. A/B testing is a strategy in...
by Faiza Parwez | Aug 13, 2023 | Digital Marketing
Email marketing is one of the best ways to grow your business. However, it is effective only if your subscribers open your emails and engage with the content. To avoid getting your emails in spam or trash folders, you must learn how to do email marketing correctly....
by Faiza Parwez | Aug 12, 2023 | Digital Marketing, SEO
Running an online business has become more complex than ever due to increasing competition. You need a solid marketing strategy for competitive advantage and long-term sustenance. Among the top marketing approaches that businesses rely upon is blogger outreach. This...
